Neuw is a Swedish/Australian denim brand founded in 2009. Neuw Denim consistently deliver a highly creative collection of fashion pieces made from premium fabrics. The identity lies in the vintage revisionist thinking towards the denim pieces, embracing traditional attention to detail and craft for a modern brand. We respect denim heritage and embrace the future; re-cutting, revising and modernising denim archive pieces like overalls, duster coats and shirts into contemporary and feminine pieces that ooze sex appeal. Find out more here.

What we do

AWB works with Neuw Denim to strengthen the brand position and build public awareness about Neuw Denim through PR activations in Sweden. AWBs work includes presence in AWBs showroom and handling media relations, PR launches and product placement.